







Let's Talk!
Your brand deserves that same level of connection.
Let's book a 25 min call and figure out what that
could look like for you.
I'm Luis Sena, a commercial illustrator and strategist.
I build these kinds of systems, illustrations that don't
just decorate a product but give brands a reason for
people to keep coming back.
I'm Luis Sena, a commercial illustrator and strategist.
I build these kinds of systems, illustrations that don't
just decorate a product but give brands a reason for
people to keep coming back.


Luis Sena
Bold and Colorful Commercial Illustrator.
Contact Me

Lack of trust
The product didn't fully convince them
Another brand caught their attention first
Lack of trust
The product didn't fully convince them
Another brand caught their attention first
THERE'S NO REASON TO
THERE'S NO REASON TO
RETURN
RETURN
A lot of customers try your product once and never come back.
Usually, it comes down to this:
A lot of customers try your product once and
never come back. Usually, it comes down to this:
People want to feel like they belong to something. They want to
connect with others and consume what the people around
them consume too.
People want to feel like they belong to something.
They want to connect with others and consume
what the people around them consume too.
Creating collectible items tied to the product that get customers
interacting with each other. Think illustrated cards , collectible figures,
or small games that come packed with the product itself.
EZ Bombs is a Mexican spice brand that brought me in to create a
collectible card system. Each card connects a spice to a piece of
Mexican culture through lotería, and customers can use them to
play or simply collect. Beyond adding value to the product, it gave
people a real reason to interact with the brand and with each other.
EZ Bombs is a Mexican spice brand that
brought me in to create a collectible card
system. Each card connects a spice to a
piece of Mexican culture through lotería,
and customers can use them to play or
simply collect. Beyond adding value to the
product, it gave people a real reason to
interact with the brand and with each other.
your brand might be losing sales
your brand might be losing sales
simply put, what's missing is
connection.
simply put, what's missing is
connection.
A few things can cause that:
A few things can cause that:
And the possibilities go way beyond that.
Here's a real example:
Big companies around the world lean
on specific mechanisms to build that
connection and drive engagement.
Big companies around the world lean
on specific mechanisms to build that
connection and drive engagement.
Your brand deserves that same level of connection.
Let's book a 25 min call and figure out what that
could look like for you.
One of my favorites is this:
One of my favorites is this:
EZ Bombs Cards








Let's Talk!







